An Umbrella of Change

An Invention to Rave About

From the film Singin’ in the Rain to Rihanna inviting us under hers, the umbrella has quite literally had a song and dance made of it. Now, to further honour this most convenient of inventions, it even has its own day: 10th February.

A Helping Hand

We know that a single act of kindness can take on a life of its own—by inspiring others to do the same and reminding us to look for the good in situations and people. This Umbrella Day, let your company be the catalyst for positive change through the simple act of offering an umbrella in the rain.

With an average of 16 days of rain in County Kerry during February* alone, it’s sure to be appreciated.

We’ve Got You Covered

Here at Brand Geeks, we offer a range of products—from badges to wristbands, and of course, umbrellas. Our recommendations to celebrate Umbrella Day include:

• The 23" Automatic Umbrella

• Spectrum Sport Value

• (My personal favourite) Spectrum Sport Value Double Canopy

Three different styles to suit a range of budgets and brand images.

Good For…

• Is your business outdoors? Boat trips, golf courses, zoos or theme parks—lend your customers a brolly on those oh-so-many wet days. • Great for reps to give to prospective new customers—let’s face it, they’re harder to lose than a business card. • Give your new or valued customers the VIP treatment—meet them at their car with an umbrella, an act they’ll remember when they think of your company. • Estate agents—showing customers around a few properties? Keep a couple of umbrellas handy for both you and your clients.

And remember, wherever they carry them, they’re advertising your company.

*Source: Norwegian Meteorological Institute and Norwegian Broadcasting Corporation

Let me know if you'd like a short excerpt version for your portfolio list or if you’re ready to prep sample seven. This one’s a lovely blend of kindness, clever branding, and rainy-day charm.